Over the past year, the advertising industry has seen an acceleration that most would never have anticipated. A future of more sophisticated, data-driven insights is here, which means the entire ecosystem can now extract even more value from advertising and media investments.
FULL AGENDA & SPEAKERS BELOW
Unprecedented Precision: How Retail Data & Clean Rooms are Revolutionizing Video Planning and Measurement
Speakers:
- Andrea Zapata, Warner Bros. Discovery
- Shyam Venugopal, PepsiCo
- Kristi Argyilan, Albertsons Media Collective
- Megan Pagliuca, Omnicom Media Group
- Ross McCray, VideoAmp
Moderator: Michael Bürgi, Digiday